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907X 50C
OUR LEGACY, YOUR FUTURE
With the CFV II 50C digital back and the 907X camera body, Hasselblad’s photographic history is connected in one system. Bridge the past and the present with the modernized CFV II 50C attached to a classic Hasselblad V System camera. Merge the CFV II 50C with the 907X to create a whole new combination that enables shooting with a variety of Hasselblad optics, ranging from the V System to our modern XCD Lenses, XCD 45 pictured above sold separately. -
HASSELBLAD H6D
For the photographer who demands nothing less than the best from their digital camera, we present the H6D-100c. Its large sensor offers an almost full field-of-view from our HC & HCD wide angle lenses and is capable of recording breathtaking detail, even in poor lighting conditions. -
HASSELBLAD H6D-100C
DIGITAL BACK
The Hasselblad H6D-100c digital back is the ideal solution for photographers who wish to obtain cutting-edge image quality – even in less than ideal shooting conditions. The wide ISO range with very low high ISO noise ensures high quality images even in poor lighting conditions. -
Once again, Hasselblad has pushed image quality to the limit with our latest Multi-Shot camera. The amazing H6D-400c MS delivers Hasselblad's highest resolution and most colour accurate medium format images today. Designed to meet the highest imaging requirements, its 400MP image output coupled with real RGB colour data for each pixel captures every subtle nuance of the subject whether you are photographing fine cars, artwork, delicate fabrics or diamonds. Put simply, where only the best reproduction is acceptable, the Multi-Shot image offers true colour and an astonishing moiré free level of detail.
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HASSELBLAD H6X
Versatility comes to the fore again from Hasselblad by offering a camera body that is fully compatible with all H System Lenses, including the HCD 4,8/24, HCD 4/28 and the HCD 4,0-5,6/35-90 lenses. It can also use a film magazine and offers H5X functionality with 3rd party digital backs. Although aimed primarily at current H1, H2, H2F, H4X and H5X users, the H6X can naturally act as a backup for H5D users too. -
HASSELBLAD
VANDRA CAMERA STRAP
THE FREEDOM TO ROAM
In Sweden, people have the freedom to fully enjoy the gift of nature, whether it’s roaming country roads, hiking in the arctic Lapland, or wandering the rocky coastlines. This right, and long-standing Swedish tradition, is known as “Allemansrätten,” or “Freedom to Roam,” celebrates nature and encourages people to enjoy and revel in the land. Inspired by the spirit of Allemansrätten, Hasselblad presents the Vandra Camera Strap, encouraging users to go outdoors and capture the scale and pace of the natural world. Whether deep in a forest or the streets of a concrete city, the Vandra Camera Strap incorporates the appreciation of nature and the spirit of roaming into the design with comfortable and convenient materials that allow the user to fully engage with their surroundings. -
COMPACT. POWERFUL. ENHANCED.
Packed into the award-winning design of the first generation, the X1D II 50C continues to keep medium format photography portable with its compact build. Its upgraded electronic platform includes an enlarged 3.6-inch touch display and an enhanced EVF, a faster live view refresh rate, and an intuitive and even quicker user interface control. Connection via USB-C or Wi-Fi to Hasselblad’s Phocus Mobile 2 allows for the ultimate, on-the-go workflow from camera to iPad Pro. And with a huge range of high-quality optics to shoot with, including XCD, HC/HCD, XPan and V System Lenses, the creative possibilities are endless.
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INSPIRATION IN EVERY DETAIL
An unrivalled merge of form and function – The X2D 100C establishes itself as Hasselblad’s flagship mirrorless medium format camera. A 100-megapixel CMOS sensor and advancements in image quality, focusing, stabilisation, responsiveness, and storage, are built into iconic Scandinavian design. The X2D 100C combines groundbreaking engineering with a craftsman’s touch. -
As Hasselblad’s fastest lens ever, the XCD 1,9/80 features the largest aperture of any Hasselblad lens at f/1,9. With unique twin AF motors and outstanding optical design, this lens provides an equivalent aperture of f/1,5 and a field of view similar to 63mm on full frame 35mm systems. With a 77mm front diameter, it supports common filters and threaded accessories. The XCD 1,9/80 features a 70cm (28in) minimum focus distance (1:6,4 image scale) and an aperture range from 1,9-32. It is especially suitable for portrait, nature and product photography with its ability to produce pleasing bokeh through excellent subject isolation with a shallow depth-of-field. Like the other XCD Lenses, the XCD 1,9/80 features an integral central shutter, offering exposure times from 60 minutes to 1/2000s with full flash synchronisation.
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LIGHTWEIGHT LENS FOR TRAVEL AND CLOSE-DISTANCE SHOOTING
Equivalent to a full-frame 30mm focal length, the XCD 2,5/38V low-distortion wide-angle lens is suitable for shooting documentary, street, or landscape photography. Include more environmental details when shooting in portrait or have the soft bokeh effect from the large f/2.5 aperture highlight the subject against the background. When using the XCD 2,5/38V lens, the narrow aperture and leaf shutter blades can create Hasselblad's hallmark eight-point starburst effect on bright light sources. The minimum focusing distance of XCD 2,5/38V is only 30cm, perfect for capturing cuisine, products, and other still subjects. With its compact optical design, small and lightweight focusing module, and optimised leaf shutter, XCD 2,5/38V weighs only 350g but delivers top-class optical performance. -
WIDE-APERTURE LENS FOR DOCUMENTARY AND PORTRAIT SHOOTING
Equivalent to a full-frame 43mm focal length, the XCD 2,5/55V standard lens produces a viewpoint similar to the human eye. This perspective, combined with the soft bokeh effect from the large f/2.5 aperture, makes this lens an outstanding option for full or half-length portraits and ideal for shooting documentary, still life, or daily photography. When using the XCD 2,5/55V lens, the narrow aperture and leaf shutter blades can create Hasselblad's hallmark eight-point starburst effect on bright light sources. With its compact optical design, small and lightweight focusing module, and optimised leaf shutter, XCD 2,5/55V weighs only 372g but delivers top-class optical performance. -
FAST PORTRAIT LENS FOR BOKEH
Equivalent to a full-frame 71mm focal length, the XCD 2,5/90V moderate telephoto lens is perfect for close-up portraits or still lifes. Its focal length coupled with a large f/2.5 aperture creates a beautiful soft bokeh effect that highlights the subject. When using the XCD 2,5/90V lens, the narrow aperture and leaf shutter blades can create Hasselblad's hallmark eight-point starburst effect on bright light sources. With its compact optical design, small and lightweight focusing module, and optimised leaf shutter, XCD 2,5/90V weighs only 551g, 11 percent lighter than XCD 3,2/90. -
The XCD 2,8/135 is a short telephoto lens providing a 135mm focal length. It compares to a 105mm full frame lens, making it perfect for portrait or landscape photography. The XCD 135mm features a 1 m close distance setting (1:5.8 and 1:3.4 image scale) and an aperture range between 2,8 and 32. When paired with the dedicated X Converter 1,7, the lens’ focal length grows to about 230mm, providing a 178mm full frame equivalency along with an aperture range of 4,8-55. Like the other XCD Lenses, the XCD 2,8/135 features an integral central shutter, offering exposure times from 60 minutes to 1/2000s with full flash synchronisation. The XCD 2,8/135 can be bought with or without the X Converter 1,7. When purchasing the XCD 2,8/135 with the X Converter 1,7, the Tripod Mount Ring is included in the package.
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The XCD 2,8/65 is the ideal standard lens in any X System photographer’s kit. With a 50mm full frame equivalency, it’s designed to achieve the ‘normal’ focal length and mimic the human field of view. Thanks to its f/2,8 maximum aperture and 0.5 m (20 in.) minimum focus distance, the XCD 65mm is the versatile option for street, travel, and general photography. Like the other XCD Lenses, the XCD 2,8/65 features an integral central shutter, offering exposure times from 60 minutes to 1/2000s with full flash synchronisation.
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The XCD 90mm is the ideal portrait lens for the X1D. Its moderate telephoto focal length provides a 71mm full frame equivalency, making it the perfect portrait lens. As part of the X System lens range, its lightweight and compact size perfectly complements the compact X System camera body. Coupled with its wide aperture, the focal length allows you to isolate small elements in the field of view with a beautifully smooth bokeh.
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The XCD 3,5-4,5/35-75 Zoom Lens is the ninth addition to the X System lens range. Delivering the same superb image quality from edge to edge as the XCD prime lenses, this extremely high performance, compact mid-range zoom covers moderate wide angle to short telephoto focal lengths. Its internal focusing keeps the lens' dimensions constant, delivers quick autofocus and additionally keeps the overall weight down. Ideal for shooting anything from wide angle landscapes to portrait images, this lens is perfect for photographers who are looking to keep the amount of equipment they carry when travelling to a minimum but don’t want to compromise on image quality. Like the rest of the XCD lens range, the XCD 35-75 features an integral central lens shutter, offering exposure times from 68 minutes to 1/2000s with full flash synchronisation throughout.
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The XCD 120mm is the ideal macro lens for the X1D. It is suitable for both close-up work and for portrait or other photography requiring a longer focal length. As part of the X System lens range, its lightweight and compact size perfectly complements the compact X System camera body. Like the other XCD Lenses, the XCD 120mm macro lens has an integral central shutter offering a wide range of shutter speeds and full flash synchronisation up to 1/2000th second.